News
Sophie the Giraffe is back in Älva
Sophie the Giraffe is back at Älva. The most famous French teether in the world — and we were the first to sell it in Spain. Back in Malasaña for new generations.
Monchhichi: the Japanese classic that TikTok has made popular again
Monchhichi is the Japanese plush toy that won over a whole generation in the 80s and is back—and TikTok has a lot to do with it. At Älva we have the largest assortment in Madrid.
Gift and toy guide by age: what to give at each stage
What should I get them? The most common question at Älva. Our guide to toys and gifts by age, from the first few months to over 3 years old.
Surprise figures: the Japanese phenomenon conquering the world (and our store)
Original Sonny Angel and Smiski in Madrid. We are official distributors of Dreams Inc. in Malasaña. Authentic surprise figures, new series, and collectibles.